Is a TripAdvisor Business Listing Worth It?

The owner of a bed and breakfast found himself surrounded by piles of paper one day as he conducted a thorough investigation of his finances. He recently made several investments to market his B&B but was stressed and frustrated. Did he make a mistake? In particular, did he waste his hard-earned money on a TripAdvisor … Continued

Entrance to the Inn & Spa at Cedar Falls

A Perfect Partnership: Q4Launch and the Inn & Spa at Cedar Falls

The Inn & Spa at Cedar Falls in Hocking Hills, Ohio, is a rustic bed and breakfast located in one of the most beautiful regions in the country. Surrounded by deep caves and cascading waterfalls, the inn offers guest rooms, historic 1840s log cabins, and cozy cottages and exudes a natural charm that is truly … Continued

Make the best choice between Buuteeq and Q4Launch when planning your digital marketing

BookingSuite Websites Reviews: What You Need to Know

With so many changes affecting the bed and breakfast industry, it’s hard to not feel overwhelmed.   One of the best solutions for this problem is to keep a pulse on the travel industry and plan accordingly.   For example, there’s no question Priceline will continue to expand into all facets of the industry. It … Continued

fairview inn

Q4Launch Partners with the Fairview Inn in Jackson, MS

We at Q4Launch are gifted with the opportunity to work with wonderful customers all throughout the country. One of the newest is the Fairview Inn, a beautifully restored 1908 Colonial Revival mansion filled with comfortable guest rooms. Located in Jackson, MS, a city steeped in history and culture, this luxurious bed and breakfast features many unique amenities, … Continued

You can see the progression of how we came up with this particular blog title.

How to Create the Best Subject Lines and Blog Titles

The most important part of your blogs and emails, arguably, is the blog title or subject line. These few characters (CoSchedule recommends 55 characters or less for blog titles and 20 characters or less for email subject lines) have the chance to draw in readers and encourage potential website visitors to click to your website. They … Continued

Inbound Marketing

The Basics of Inbound Marketing for Lodging Businesses

A common misconception about inbound marketing is that its digital form is synonymous with simply having a website. The reality is that inbound marketing, when done well, is an oiled machine with many moving parts, and far more complex than it appears at first glance. Covering everything from a responsive website to keyword-dense content, don’t … Continued


Our Take on the Inaugural AIHP Summit in Nashville

The inaugural AIHP Knowledge Sharing Summit and Marketplace was almost a month ago, and, boy, has time flown since then. Our team had an excellent time attending the show in Nashville in early April, as we had the opportunity to interact face-to-face with many of our customers, as well as to begin new relationships with … Continued

Engage Your Email List

6 Ways to Engage Your Email List

Marketing emails are a constant reminder of our need to engage an audience – a sometimes dreaded reminder at that. If you’re lucky, your email list is continuously growing, which presents its own challenges of having an even wider audience to engage, prompting you to keep redefining and rehashing old ideas. The central question to … Continued

Organic Traffic vs. Paid Traffic

Organic Traffic vs. Paid Traffic: What’s the Scoop?

The largest factor in getting people to your website is whether search engines deem it is worthy of traffic. While this may seem a meaningless and hopeless metric, there are ways to intrigue search engine bots and gain favor in results. It all boils down to two schools of thinking; organic traffic and paid traffic. … Continued


VIDEO: 6 Ways to Drive More Bookings

In our next video, Q4Launch founder Matt Bare talks about 6 great strategies that you can implement if you’re looking to drive more bookings! Let us know if you have any questions, and enjoy the video!