Like anything in digital marketing, the Vacation Rental industry is always changing. Staying up to date on the latest trends while worrying about the day-to-day of running your business can be next to impossible. Stand out from the crowd and take your vacation rental business to the next level by partnering with Q4Launch.
What three things can you do right now to drive direct bookings, add new properties to your inventory, and increase brand awareness for your vacation rental business?
1. Launch a vacation rental website that’s fast, easy-to-use, and designed to convert visitors into guests and reduce dependency on OTAs.
2. Launch a vacation rental marketing plan that drives visitors to your website — visitors who are most likely to book. This plan should also build brand awareness so visitors associate your company with the area’s best properties, the best destination experience, and the best customer service.
3. Launch a homeowner acquisition marketing strategy that increases your VRM home inventory. Target the right homeowners with the highest LTV (lifetime value) to add to your portfolio.
If you’re already doing these things with great success, huzzah! If you know you have room to grow or want to take your vacation rental business to the next level, Q4Launch can help!