What is Google Knowledge Graph?

Posted on May 16, 2012

Google announced on Wednesday, May 16th, 2012, that they made another major change to their search engine, and how the results will be delivered and displayed.  Your queries and keywords will now be filtered through the “Knowledge Graph Tool.”  The goal here, as Google puts it, is to think more like a human being. For the longest time, Google and other search engines have focused their strategy on matching keywords to queries.  With “Knowledge Graph” Google is stepping out with a more intelligent search model, a graph, that is meant to … Continue Reading →

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How To Grow Your Social Media Following!

Posted on May 15, 2012

So you want to be social, but how do you grow your following? How do you get friends to respond and share your content? In this case, there are no secrets or shortcuts. To get “popular” you have to earn a following. You have to create and share creative, fresh, and “valuable” content. Here is a 5 step guide to grow your social following: Step 1: It all Starts with Fresh Content/ Content is King When it comes to earning/growing your social following, you need to remember that content is … Continue Reading →

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Bed & Breakfast Website Design: 3 Fatal Mistakes

Posted on May 9, 2012

We all know that our websites are often our potential guests first impression of our company, yet so many bed and breakfasts have unbelievably bad websites. If only they had adhered by some standards of web design decency, or hired a reputable web designer whose not stuck in the 90’s, life could be so different. With minor improvements we’ve seen bed and breakfast’s be able to increase bookings by 20-35%. What would that do for your bed & breakfast? Website Design Mistake #1: Outdated Appearance Appearance is everything and this … Continue Reading →

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How To Rank On The First Page of Google…

Posted on May 7, 2012

Do you know where you rank on Google? Have you tried to learn what you can do to improve your rankings on Google and increase traffic? Have you been wondering why it matters for your business, and how your business might be impacted  by your search results?  Remember, content marketing is increasingly important in the age of online search. When it comes to designing and developing a new website, you need to remember that it is important that your fresh design can be found.  Have you developed a Search Engine … Continue Reading →

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