How to Market a Bed and Breakfast

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At Q4Launch, we are an inbound marketing company that aims to increase the online traffic of our clients and turn that traffic into leads and sales. We have seen our strategies work extremely well for a variety of clients, especially those clients in the bed and breakfast, boutique hotel and vacation rental management spaces. So how do you use an inbound marketing strategy to market a bed and breakfast successfully? You can put more “heads in beds” for a bed and breakfast or boutique hotel by employing an integrated, content-based … Continue Reading

Posted in Bed and Breakfast Marketing, Bed and Breakfast Website, Blogging, Email Marketing, Facebook, Inbound Marketing, SEO, Social Media | Tagged | Leave a comment

‘Heartbleed’ and what you need to know…

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The internet’s a great way to get news out fast, but we prefer when the stories going viral are on Miley Cyrus or the latest great Apple gadget. You’ve probably all heard about the security flaw ‘Heartbleed’ by now but if you haven’t here is more information: http://www.cnn.com/2014/04/08/tech/web/heartbleed-openssl/ We wanted to let our customers know that we have proactively responded to this threat and taken the necessary precautions and all our servers have been patched to solve any potential threats. We have no evidence that user credentials were compromised, but … Continue Reading

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Details About TripConnect

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TripConnect has been available for a few months now, but there have been recent questions about it; therefore, we decided to take a closer look at this service and answer some of the common questions from our Innkeepers. What exactly is TripConnect? If you are familiar with Google’s Adwords or PPC (pay-per-click) advertising, TripAdvisor’s TripConnect is their version of PPC. Hospitality services, such as bed and breakfasts, boutique hotels, and inns can bid directly in auctions to drive traffic from TripAdvisor to their own websites. The bidding places your website, … Continue Reading

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How To Write a Blog For Your Bed and Breakfast

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An important part of your online marketing plan is your blog. If you don’t already write a blog, you might need to seriously consider starting one. However, if you’re not an experienced writer the task can seem daunting. But it doesn’t need to be. If you want to write a blog for your bed and breakfast but are unsure how, use this guide to get started. Make Sure the Blog Posts are Part of Your Website If your blog isn’t part of your website, then you it won’t benefit your … Continue Reading

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