Inbound Marketing

The Basics of Inbound Marketing for Lodging Businesses

A common misconception about inbound marketing is that its digital form is synonymous with simply having a website. The reality is that inbound marketing, when done well, is an oiled machine with many moving parts, and far more complex than it appears at first glance. Covering everything from a responsive website to keyword-dense content, don’t … Continued


Our Take on the Inaugural AIHP Summit in Nashville

The inaugural AIHP Knowledge Sharing Summit and Marketplace was almost a month ago, and, boy, has time flown since then. Our team had an excellent time attending the show in Nashville in early April, as we had the opportunity to interact face-to-face with many of our customers, as well as to begin new relationships with … Continued

Engage Your Email List

6 Ways to Engage Your Email List

Marketing emails are a constant reminder of our need to engage an audience – a sometimes dreaded reminder at that. If you’re lucky, your email list is continuously growing, which presents its own challenges of having an even wider audience to engage, prompting you to keep redefining and rehashing old ideas. The central question to … Continued

Organic Traffic vs. Paid Traffic

Organic Traffic vs. Paid Traffic: What’s the Scoop?

The largest factor in getting people to your website is whether search engines deem it is worthy of traffic. While this may seem a meaningless and hopeless metric, there are ways to intrigue search engine bots and gain favor in results. It all boils down to two schools of thinking; organic traffic and paid traffic. … Continued


VIDEO: 6 Ways to Drive More Bookings

In our next video, Q4Launch founder Matt Bare talks about 6 great strategies that you can implement if you’re looking to drive more bookings! Let us know if you have any questions, and enjoy the video!  

schenck mansion website

The Integrated Marketing Strategy Provides Immediate Results for Schenck Mansion

“Within an hour of [Q4Launch] sending out the very first email marketing campaign, I got a direct call about the email that went out about our new website. After the first few days, we received six new reservations from returning customers that saw the email.” -Michele Thompson | Schenck Mansion Innkeeper One thing we don’t promise … Continued

Local Experience

Bed and Breakfast and the Local Experience

Bed and breakfasts are quickly becoming lifestyle destinations that cater to people, young and old, who travel to get a genuine local experience of the places they choose to visit. They already offer a feeling akin to being right at home with guests having the opportunity to meet the innkeepers who are real local people, … Continued

Historic Smithton Inn

Historic Smithton Inn Partners with Q4Launch

Recently, Historic Smithton Inn in Ephrata, PA, decided to team up with Q4Launch as its preferred marketing partner. Though we did not design a new website for Historic Smithton Inn, we are handling their integrated marketing strategy by providing blogging, email marketing, social media management, Google Analytics evaluations, search engine optimization, and more. We are excited to … Continued

stonecroft country inn

Stonecroft Country Inn Has Seen Amazing Results in 9+ Months

We launched our integrated marketing program, along with a new responsive website, for Stonecroft Country Inn in mid-May of 2015. To say that the first nine and a half months of the partnership have been successful would be a bit of an understatement. So instead of trying to eloquently phrase the success and not doing … Continued


VIDEO: Put More Heads in Beds

Matt Bare speaks about 4 tips that you can employ to Put More Heads in Beds (aka drive more occupancy). Be sure to watch the video to see how you can implement some of these strategies today. If you have further questions, please click below and request a 30-minute consultation!