We can help you create one-page marketing strategy for your hotel or bed and breakfast today!

How to Create a Killer One-Page Marketing Strategy for Hotels and B&Bs

Are you exhausted from searching for a one-size-fits-all marketing plan for the hotel industry? Are you finding that most of the plans out there aren’t exactly what your B&B or boutique hotel needs? If so, let us help you create a one-page marketing strategy for your hotel or bed and breakfast today. We’ve broken down the … Continued

Chatham Gables Inn in Chatham, MA

Chatham Gables Inn Enjoys Quick Results with Q4Launch

Chatham Gables Inn is one of the nearly 400 Select Registry Distinguished Inns of North America. But in a high-competition area like Cape Cod in Massachusetts, Andrea Smith, innkeeper at Chatham Gables Inn, wanted to create the best impression of her beautiful Cape Cod bed and breakfast online. Chatham Gables Inn in Chatham, MA, is a historic … Continued

stonecroft country inn

Stonecroft Country Inn Gets 60% More Traffic: See the Results

We launched our bed and breakfast marketing program, along with a new responsive bed and breakfast website design, for Stonecroft Country Inn in mid-May of 2015. To say that the first nine and a half months of the partnership have been successful would be a bit of an understatement. So instead of trying to eloquently phrase … Continued

SEO is Not Dead

SEO is Not Dead!

A recent SKIFT article got a lot of buzz for its debate of whether Search Engine Optimization (SEO) is indeed a dying field for the monopoly that Google holds over controlling search results. The worry for small hospitality companies is that, without the budget to compete with huge booking companies like Priceline or Expedia, there … Continued

Google Analytics Dashboard

Google Analytics Dashboard: Simple Customization

Here at Q4Launch, we’re constantly checking Google Analytics and evaluating the data it presents to measure the success we drive for our customers, as well as keeping an eye on any areas that need some extra attention. One of the ways we streamline the analysis process is by creating custom Google Analytics Dashboards to keep … Continued

Sea Rock Inn Stops Discounts – Want to Know Why?

Have you ever received an email that started with, “We have a problem here…?” Well, one of our customer experience managers got an email that started just like that about a month ago. Thankfully, it wasn’t long before she realized that the customer wasn’t angry. In fact, “anger” couldn’t have been further from the emotion … Continued

6 Brutally Honest Reasons You Need to Hire a Content Marketing Company

Have you thought about hiring a content marketing company? If not, now is the time. As a property owner or innkeeper, it’s basically impossible to fulfill all your duties in those roles and excel at content marketing. We know you’ve probably thought about a few of these things before, but here are 6 brutally honest … Continued

Google Analytics… If You Aren’t Tracking Performance, You Should Be!

When it comes to online marketing, you should make sure you have installed Google Analytics, or a comparable platform, to ensure you are monitoring marketing performance and making data driven decisions.  Make sure you install Google Analytics tracking code on your website so you can monitor the performance of every page on your new website.  … Continued

15 Quick Tips for Improving Your Website

The Internet has fundamentally changed the way businesses have to market their services. It is critical that you view your website as the principal way online visitors get their first impression of your services. If you are in the hospitality and human services industry, e.g. bed and breakfasts, hotels, and restaurants, then your ability to … Continued

Google Analytics Goes Premium

Google analytics carved out a new trajectory in understanding the data that is created from online traffic, and making decisions based off of that data.  The program revolutionized an industry and did it for free.  Just recently, Google unveiled a 2.0 version of their analytics platform, Google Analytics Premium.  Google Analytics began as a program … Continued