corporate traveler use multiple devices, but especially their smartphones, don't forget when marketing to business travelers

Marketing to Business Travelers: the Ultimate Guide

While not common to every bed and breakfast or vacation rental, business travelers can be the bread and butter of your business if targeted properly. Many hospitality professionals feel marketing to business travelers is simply a matter of targeting them. The most important thing to focus on as a bed and breakfast or vacation rental … Continued

Woman using creative blog titles for travel websites

3 of the Best Reasons to Use Creative Blog Titles for Travel Websites

Plus, 6 ways to improve your blog titles and subject lines for email marketing today! If there’s one thing we can all agree on, it’s this: blogging is hard! Getting started, and sticking with it, is often the most challenging part. You’ve already: done your keyword research crafted a great blog that answers the questions … Continued

Q4Launch Core Values

How Q4Launch Created (and Lives) Its Core Values

MOUNT PLEASANT, SC – Back in 2008, a unique marketing services organization was born. Q4Launch was the result of hardworking entrepreneurs who understood how web design and inbound marketing form the perfect marriage to help businesses grow. More so, they understood how to do it right. Over time, and a couple of beers, Q4Launch evolved … Continued

Engage Your Email List

6 Ways to Engage Your Email List

Marketing emails are a constant reminder of our need to engage an audience – a sometimes dreaded reminder at that. If you’re lucky, your email list is continuously growing, which presents its own challenges of having an even wider audience to engage, prompting you to keep redefining and rehashing old ideas. The central question to … Continued

3 of the Best Ways to Utilize Facebook in 2016 for Hospitality

Just 12 years after its initial launch, the social media monster known as Facebook has taken the hospitality industry by storm. Now the number one social network in the world, Facebook has changed the way business’ must market themselves in order to attract customers. The site’s success is largely due to its ability to constantly … Continued

how to thrive in shoulder season

6 Ways to Thrive During Shoulder Season

Peak season is in the rear view mirror for many destinations around the country. However, that doesn’t mean that your business has to take a huge hit when the majority of people aren’t thinking about vacation. That’s why we’ve developed 6 ways to thrive during shoulder season. Create Experiences for Your Guests Some of these … Continued

Some Creative Marketing Ideas for Property Owners

Are you ready for Spring? Do you need a little help brainstorming another way to draw customers to your site and your property? We’ve got a few creative marketing ideas for property owners to start right away.  Why You Should Have Specials & Packages Creating specials and packages for guests serves a wide range of … Continued

How to Take Advantage of the Winter Season

Unless you run a lodging establishment in an area known for winter sports, many business owners in the hospitality industry look at the slower winter season with slight trepidation. With fewer bookings, some lodging owners use these months to enjoy some peace and quiet or to devote more attention to the guests they do host. … Continued

5 Terrific Takeaways from VRMA 2014 in San Diego

Just over a week has passed since the most recent VRMA annual conference in San Diego, and we are still excited about all the things we learned and the relationships we were able to cultivate. As with any major conference, you can walk away feeling a bit of “information overload,” so we wanted to share … Continued