Located in the quaint Victorian town of Ocean Grove, New Jersey, The Ocean Plaza Hotel and The Ocean View Inn provide the perfect setting for family vacations, romantic getaways, and more. Both properties are a block from the Atlantic Ocean and offer gracious service and warm hospitality. But in a high-competition area like the Jersey Shore, The Inns of Ocean Grove need to go the extra mile to attract guests. That’s why they chose Q4Launch as their hospitality marketing partner in February 2017.
“I’m very happy so far with Q4 and my team,” says Vicki Palmer of the Inns of Ocean Grove. “I love the new website, great blog articles, and detailed monthly reports. The customer service and response time provided by Victoria Jones is exceptional. Having Q4Launch take care of all of this for me has freed me up to focus on running the business.”
What Q4Launch Has Done for the Inns of Ocean Grove
Vicki happily went into detail about her new website, SEO, and customer service. Here are some key points she made about our progress so far.
- I love the layout. It has a current, up-to-date look and is very clean and easy to read. I also love the color palette and font choices.
- It’s very easy to find links and navigation, and there are very clear calls to action.
- The website portrays exactly who we are: beach resort, upscale, Jersey Shore, great restaurants, attractions, shows and nightlife, etc.
- The backend is easy to use so we can make changes ourselves.
- Q4 does their homework on researching keywords – I see them embedded everywhere on our website.
- The blog articles are beautifully written, target appropriate points of interest, and use targeted keywords to improve SEO.
- Our team leader, Victoria Jones, stays in touch with me on a regular basis to keep me up-to-date on everything Q4Launch is doing for us.
- They always address any questions or concerns I have and usually within 24 hours.
- We receive very detailed monthly reports that layout plans of action for the following month.
Get Instant Results with Q4Launch!
In less than a month from from the launch date, the Inns of Ocean Grove began to see improvements. Our first two emails sent out in March brought 770 visitors to their site. They also had 34 vacation guide downloads in the first 25 days of the website being launched. This success is a direct result of our integrated marketing strategy, which aims to increase bookings using tools like email marketing, search engine optimization, social media, and blogging. We have greatly enjoyed getting to know Vicki and others at the Inns of Ocean Grove and are excited to see more progress in the future!
To learn more about what it’s like to work with Q4Launch, request a time to get in touch with one of our team members.
Casey Higgins | Senior Content Specialist
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