Arsenic & Old Lace Sees Huge Success with Q4Launch

August 13, 2014

arsenic & old laceOne of our bed and breakfast partners – Arsenic & Old Lace – is located in the tiny Eureka Springs, Arkansas. Although the population is right around 2,000 people, this getaway town boasts 75 bed and breakfasts/inns, according to TripAdvisor. With the sheer amount of B&Bs in the vicinity, competition is always at a high, but Arsenic & Old Lace is seeing the direct results of the Q4Launch integrated bed and breakfast marketing strategy working at full force.

“Our numbers are way up this year. We started this August with a better occupancy than we finished August 2013 with,” said Arsenic & Old Lace innkeeper Doug Breitling. “Q4Launch is helping a great deal and has been worth every penny!”

Arsenic & Old Lace is a Queen Anne Victorian style bed and breakfast mansion in the beautiful Ozarks. This Eureka Springs B&B offers luxurious rooms and suites with peaceful views of the Arkansas hills and beautiful gardens.

At Q4Launch, we are employing every step of our integrated marketing strategy for Arsenic & Old Lace, and the innkeepers – Doug and Beverly Breitling – are seeing the return on their investment. The marketing strategy includes search engine optimization (SEO), blogging, social media management, email marketing, lead generation, responsive web design, website support, and all software costs. And since Doug and Beverly know their inn better than anyone, we’ve been able to accomplish the success we’ve seen by working closely with them.

“The Q4 staff, from (Q4Launch founder) Matt (Bare) on down, is always available, timely, and professional. Their ideas are timely and right on the mark,” commented Doug. “The marketing plan is coordinated and targeted to the folks I want to be guests.”

After working with Q4Launch for the past year, Doug believes in the integrated marketing approach and would recommend the strategy to other innkeepers, as well. “If you want highly motivated people who understand the ins and outs of today’s marketing environment, then you should choose Q4Launch.”

Find Out More

We would love to help you and your inn achieve the same level of success that Doug and Beverly have at Arsenic & Old Lace. If you’d like to chat about how we can utilize our integrated marketing approach to boost business at your bed and breakfast or boutique hotel, please get in touch with Matt Bare by emailing him at or calling him at (843) 475-2962.

You can also click below to request a 30-minute phone call with one of the members of the Q4Launch team.

bed and breakfast marketing